Serving the community through Education & Sport
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Help us create opportunities to build resilient Youth who are confident and prepared for the future of work while playing the sport they love.
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About Us
In 2014, 44 Hoops was founded by Professional Basketball Player, Mississauga Native Andrew Nicholson. He aims to support and serve our community through Education and Sport. 44 Hoops has impacted over 4,400+ youth through high-level basketball skills camps around the GTA. We continue to focus on the Student-Athlete to bring overall success within our community. We launched our newest program, “Books and Buckets” to help support our initiative.
- 4K+ Impacted Youth
- 20+ School Served
- $25,000+ Scholarship Awards
Andrew Nicholson
Born in Mississauga, ON, Andrew Nicholson is a professional basketball player who made his mark on and off the court. After playing college basketball for St. Bonaventure University and graduating with a degree in Physics, Andrew was drafted 19th overall in 2012 by the Orlando Magic.
During his time at St. Bonaventure, he achieved Atlantic 10 Rookie of the Year honours, and racked up impressive points and rebounds, ultimately earning a place in the St. Bonaventure Hall of Fame in 2023.
Nicholson’s NBA career continued with the Washington Wizards, Brooklyn Nets, and Portland Trail Blazers. Andrew continues to play professionally overseas.
From college honours to NBA courts, Andrew Nicholson’s journey is a story of hard work and dedication. Beyond the court, Andrew continues to build a diverse portfolio of businesses within North America and Asia.
The 4 Fours
Educational Wellness
Education is the foundation of opportunity. We support youth beyond the classroom by building confidence, discipline, and a belief in their own potential. Through mentorship, learning support, and life-skills development, we help young people stay engaged, focused, and prepared for the future they deserve.
Physical Wellness
Movement changes lives.
Through basketball and active programming, we promote healthy habits, teamwork, and resilience. Our programs give youth a safe outlet to grow stronger — not just physically, but in character, leadership, and self-belief.
Mental Wellness
Strong minds build strong futures.
We create spaces where youth feel seen, supported, and valued. By prioritizing mental wellness, emotional expression, and positive role models, we help young people navigate challenges, build confidence, and know they are never alone.
Community Service
It takes a village to raise leaders.
We invest directly into communities by creating safe, inclusive spaces where youth can thrive. Through service, outreach, and local partnerships, we empower the next generation to give back, lead with empathy, and uplift those around them.
Who We Are
We provide youth with fun and engaging learning pathways through sport to improve life skills acquired on and off the court.
Mission Statement
44 Hoops is dedicated to supporting youth by fostering educational, mental, and physical wellness through comprehensive programs. We strive to empower young individuals to develop their athletic skills, enhance their well-being, and engage in meaningful community service, creating a generation of leaders who inspire positive change.
Vision Statement
Our vision is to create impact so youth can thrive through holistic development, emerging as champions in sports and life while positively impacting their own communities.
Values
- 01
Holistic Wellness
We prioritize the overall well-being of youth, supporting their educational, mental, and physical health to help them live balanced, healthy, and fulfilling lives.
- 02
Empowerment
We empower young individuals to become confident leaders, helping them develop the skills, mindset, and courage to succeed and positively impact their communities.
- 03
Community Engagement
We believe in giving back and building strong connections, encouraging youth to serve, contribute, and develop a meaningful sense of responsibility to their communities.
- 04
Integrity
We uphold the highest standards of honesty, respect, and accountability, ensuring trust and transparency in all our programs and relationships.
- 05
Inclusivity
We are committed to creating a welcoming and inclusive environment where every young person feels valued, supported, and empowered to thrive regardless of their background.
Basketball School Clinics
School basketball clinics can be a great way to introduce students to the sport and help them improve their skills.
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